It's not always clear who decides these things, but April is National Grilled Cheese Month, so let's get our goo on.
All month, Pithy and Cleaver will feature grilled cheese recipes (they started with the tomato soup classic, except the soup is in the sandwich!). The Wisconsin Milk Marketing Board also has some ideas. For the plastic-looking cheese fans, Kraft Foods launched a site where people can submit 50-word testimonials to Kraft Singles for a chance to win freebie coupons. On April 25, there's a Grilled Cheese Invitational happening in Los Angeles (the seventh annual, mind you). New categories this year include: the Missionary Position (standard bread, cheese, and butter with nothing fancy); the Kama Sutra (any kind of bread, butter, and cheese; just go crazy); and the Honey Pot (dessert versions).
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