Fresh & Easy? Not So Simple
I love the similarities to IKEA, frankly - I'm a big fan of clean design and simple, straightforward labelling. I also really, REALLY appreciate the fact that unlike Trader Joe's - and this is the only thing I hate about TJ's - every F&E store I've been in is laid out exactly the same. If you know where the cheese is in one store, you know where to find it in any other.
What you need to know about expiration dates is that everything on the edge of its date is marked down 50% - so if you get a loaf of bread whose pull-date is tomorrow, bring it to the attention of an employee. The product should still be usable. I bought a good-sized boneless leg of lamb for $7 under those circumstances, and it was wonderful.
Eagle Rock and Arcadia are my nearest locations for now, so I was delighted to see they're going to put one into the former Wild Oats location on South Lake. That puts it directly into my usual shopping loop with TJ's and Ralphs, and right next door to Peet's. Makes me happy.

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