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A Red Velvet Affair
I really wish a food site as well trafficked as Serious Eats would not continue to advertise mis information.
The origins of the red in this cake come from early American cocoa, not food coloring. The Red Velvet Cake as we know it today is really a Devil's Food Cake in an unrecognizable disguise. Please read further historical information about this cake on the site What's Cooking In America.
While I agree that cakes make with egregious amounts of food coloring, in any color, are shocking to look at, and interesting because of it; I have to, as a baker, call to question, and remind you, the recipe for the RVC of today has no relation to its origins.
This cake that is now fast becoming a trend, is one dimensional in flavor, and not delicious, unless you love white cake that appears red.
Dinosaur Plums?
Floyd Zaiger is the inventor (& namer) of all stone fruit hybrid pairings. Naming these hybrids, just like all other naming, is tricky & patented business.
When other growers rename named fruit it confuses consumers.
The word pluot is actually the name of only one sort of hybrid, it is not an umbrella name for all stone fruit paired hybrids. There's also apriums, plumcots, and apriplots.
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About shunafish
Website: http://eggbeater.typepad.com/
Location: Northern California
About: Quirky, seasonal-fruit inspired pastry chef, writer, and instructor.
Favorite foods: Delicious ones.
Last bite on earth: Foie Gras.

As a person who volunteered Friday-Sunday, I, too, went and came away conflicted. I don't think I've ever been to an event attended by so many people that pleased everyone, or even most. SF is a hard crowd, most especially seen by the local media coverage this past week end.
I am a little confused by your first bullet point though. Having worked for various food producers and farmers at the Ferry Plaza Farmers' Market off and on for the last 10 + years, I have seen less and less people buying and more and more looking. And many farms have dropped out of that market because of it's downturn in sales since the move.
Also I don't take offense to Mr. Kummer's quoted comment and it appears, after reading all of your posts on SFN, that you don't really either. I read his point to mean that SFN will be a failure if most people walk through, buy a little, look a little and go home and cook their delicious foodstuffs, and stop there.
The truth is that none of us know who took what away, who learned something new, who became inspired to do more, and who went to Civic Center day after day just for the biscuits and the star chef watching.
I say it's all part and parcel of an event of this scale, and what each of us do with our conflicted feelings to better educate Slow Food or anything else is made all the better with our energies, no matter how they've been formed.
Thank you for exceptional coverage. Glad to know at least one of the people I was working so hard for appreciated it.