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I LOVE grom. i used to it eat it while i was studying abroad in firenze, and im so anxious to try it here...they have crema di grom right? The price is definately worth it - its real gelato..which is sometimes so much better than ice cream.

Hello everybody.
I live 50 meters (ops that's 170 feet) away from the first Grom gelateria that was opened in 2003. The success here is really astonishing and, even if Turin is quite small and has 2 groms, the line from April to September forces you to wait 20 minutes.
The specialty for this month here is Cioccolato Bianco (White Chocolate) and I hope you have tasted it because it's heaven.
I've noticed some of you complain about prices but I can tell you that Grom prices are little over the average also here. For a big cone (not the extra size that doesn't exist in Italian stores) it's 4 dollars. Don't be scrooge or too careful about your waist line and add the whipped cream too (if available). It's incredibile!
Given that there are many gelaterias in Turin, there is a challenghe among the competitors and for example Grom hasn't the best Stracciatella flavour or Pistacchio for this city.
I am really honored by the fact you appreciated the (although pricey) Grom gelato because it means you are really good judges. The Grom project is really impressive because they have followed the Italian way of running business, which is based only on Quality and Simpleness. And yes you pay the premium price for that.
Be aware Illy and Lavazza are going to export the real Italian cafeteria model abroad so that you will taste something better than the bad copy of Italian cafés. That's Starbucks.