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Win Tix to the SWEETest Event Ever at the New York City Wine & Food Fest
Lady M Mille Crepes from Lady M Boutique
or any of the fresh Japanese sweets from minamoto kitchoan
Japanese Baby Food
Yes a lot of people do still make their own baby food (take some food out of the pot before they season it and puree/mashed to obtain the desired consistency) but mothers today are using more store bought baby food than the previous generations, especially the working mothers. I've seen baby food in regular supermarkets and pharmacies. It's not that uncommon. Most come in aluminum pouches and some are sold in jars.
In terms of flavors, you probably need them to be more complex rather than simple (for example creamy chicken gratin rather than just chicken flavor; beef stew with demi glace vs. beef). If it's a baby version of a Japanese dish, the main flavor should be dashi (kelp & bonito broth) with a little bit of salt or soy sauce/sugar/etc. The more appetizing it sounds to the mother, the more likely she'll buy it. The desserts are usually fruit/vegetable flavors (apple, squash, sweet potato, carrot, etc). Kabocha squash and Japanese sweet potato (satsuma imo) are very popular flavors with women and kids.
Japanese Baby Food
I currently live in the U.S. but I'm Japanese. What time of baby food are you thinking of? Savory? Sweet? Usually they're adapted from dishes that Japanese adults usually eat (beef stew, risotto, miso flavored udon, meatballs cooked with soy sauce and sugar, gratin, pumpkin cream soup, etc)
I rarely see TV commercials/ads/billboards for baby food in Japan so I'm assuming marketing is done via ads in baby magazines, clinics, etc.
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Why don't you try discreetly spitting out some of the food you have to taste for work purposes? Food scientists/technologists and sommeliers do it all the time.