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If the commercial is on, I'll watch it. He throws the sell out there with his own unique style. He's not a monotone robot. There's "Vince" in his presentation. Plain and simple ........... I like him. Vince is cool.

@Martini--I have one from Pampered Chef and it's awesome. I use a bottle brush to clean between the blades and never have any trouble with the blades getting hung up while it's chopping.

I can't stand Vince. I think Billy Mays is the Sith Lord and Vince is his apprentice. I did like how he threw the "bad" chopper over his shoulder. Would've been better if he'd also said, "Bork bork bork"!

Vince looks like he was just released from Rikers last week. Love when he disassembles the gadget - he's too cool for school. But I can only do this for 20 more minutes.

Love the mic and the cheesy spiel. I used to go to the state fair and watch the product hawkers (whopper-choppers, fuel saving devices, blenders, etc) work the crowd the same way. As a 12 yr old, I could spot the BS, so watched in amazement as moronic adults lined up to fork over their money.

I could never say the BS those guys delivered without blushing in shame. I developed an admiration for their ability to pour it on with such conviction. As said above, it is performance art.

Merriam-Webster.com is a great resource for something like this. It has audio pronunciations: jalapeño. Click the red speaker icon for the variations.

Ex-presso is enough to make me crazy. As are all mispronunciations. If I happen to say it wrong, PLEASE correct me. I was the same with quinoa, I love that they have a pronunciation printed right on the packaging. My husband laughs because I will spend time learning and practicing how to pronounce an unfamiliar word. When we moved to Maryland my son joined a new boy scout troop and I fell in love. They had different dads taking groups for individual badges. The dad who was doing the science badge was an actual Nuclear Physicist. He took the boys aside and said "Your first lesson is, it's pronounced nu-clee-er not nu-cue-lar." I wanted to kiss him! I'm from Texas and it has been the bane of my existence to listen to that embecile in DC speak. I can't wait until January 20th!
And one of my very best friends who has lived her whole life in Texas and is very well educated -keep in mind that Mexican Food restaurants are everywhere- always asks for tor-tilly-uz. This is generally after I have ordered in spanish from the menu. The waiter and I always laugh and she shrugs.

Re: Bobby Flay's pronunciation of chipotle also drives my brother crazy. "Why is he adding a syllable??? Chi-PO-TA-LEE???"

Re: British pronunciation of scones... I wish I had learned it that way. Now it feels foreign to say scon.

Re: Pecan - I got corrected by many a southerner that it's peh-KAHN. Also - got my hand smacked more than once for PRAY-LEEN. It's PRAH-LEEN.

Re: Dulce de Leche - I was corrected ever so gently when I said dul-CHAY and haven't said it incorrectly since.

Re: EX-presso... One word: Postal.

Re: MAR-sca-pone... Same word.

This place is just amazing. Being from Socal, there are a bunch of Pho places to choose from, but this is by far my favorite Pho place. The soup is so flavorful and fresh and the meat/noodles are cooked just perfectly! I highly recommend this place!

Vince really IS strangely compelling and I'm glad you guys included him here at Serious Eats. I'm so tired of Billy May's monotoned YELLING through the whole commercial, you just tune him out. When Vince gets on, you experience the guy in the middle of the mall, doing his demonstration for the tenth time that day and really doesn't care anymore--he just wants you do buy the damn thing so he can go home. He's really kind of entertaining himself, in a way. I was so happy to see him pick up another stupid product that I MIGHT just buy when I see it on the "as seen on TV" rack.

And yes, I've used one of those choppers and actually, they're OK for what they do, but I'd rather get out my Victorinox knife and my German mandolin from QVC (it was a GIFT--but it's damn good!)

worcester in the usa is pronounced the same as in the uk (at least in massachusetts)... but i am fairly sure i "mispronounce" pecans... and cloves... i do it because i learned english from people who knew the rules but not the traditions, and i like the sound of it my way.

Yes, the best line was certainly "You're gonna love my nuts."

Um, I was strangely intrigued by the product and actually kind of want one, if not just to support the kid. Yes, stereotypical infommercialist, but quite entertaining if I do say so myself.

I also vote that he replace Billy Mays. I'm sick of Billy always YELLING at me about his stupid products. At least Vince speaks politely.

i saw this here earlier and didn't have time to watch it - and amazingly - i saw it on tv tonight
the nuts line was classic - i also wonder how many takes it took to get that thing in the sink when he threw it over his shoulder.

My mom had the same device in her kitchen which she'd break out to relieve some tension if she didn't feel like using the good ol' knife. Not sure what "breakfast" consists of a hard boiled egg, a gherkin, a green onion and a bit of ham.