Why Isn't Chinese Food Hip?
I also strongly disagree with you Ed that authenticity doesn't have anything to do with hipness. Look at italian food...For years...its been spaghetti and meatballs, and it was a time when italian food wasn't particualry hip as in "haute" upper class refined cuisine. (Although in large part thats b/c historically unlike in china, italy didn't have the concept of refined "royal" cuisine)
Now that italian cuisine has become part of hip style cuisine, there s a trend to disscoicate the cuisine with its americanized style. These days it seems people are so worried about whehter or not they're eating their pasta al dente b/c its how the italians do it, not because they may or may not prefer al dente pasta. And there are more examples.
People like hte idea of eating something that is not only foreign and authentic, but also really enjoyable.

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