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In one of my favorite blogs (http://kidoinfo.com/ri/coffee-with-a-purpose/), I read about a coffee shop that just puts it all out there, starting with the name: Blue State Coffee. The comments in the blog expose just how putting politics in your business can be a challenge.
Personally I do shop based on politics when I can, but then again, often the companies I buy from reflect my politics anyway...Apple (yes on 8 - http://www.apple.com/hotnews/)...Target (giving back to schools)...Walmart - yeah, I try to avoid shopping there (anti-union, anti-women, etc.), Blue State Coffe (yes, for all they stand for)