not enough attention is paid to the names of eateries. i don't know about anybody else but i like a good name. something original and attention grabbing are two key factors for me. but then there are the ones that make no sense, or are typical or so minimalist for the sake of being minimalist that it's cliche.
luckily for me, i love most of the restaurant names in my city. we're pretty good when it comes to personality. but the ones that suck, really suck. for starters we have a place here called "Steak". it's more nightclub than steakhouse and wreaks of big box chain ambitions. so the name is more a representation of the limits of corporate creativity than it is an ode to steak. really can't stand it for that reason.