This is an update to my post regarding the Vita-Mix factory sale. http://www.seriouseats.com/talk/2010/11/vitamix-factory-sale.html
We spent a few hours online searching for a shard of information on this annual sale and were unable to find anything, so I was hoping someone here may have gone to one.
The factory sale held today matched their online prices, including factory refurbished machines, of their current model. New "old logo" machines sold for $299, which they priced at $569. All of their containers sold for $99, which is $30-50 off.
Those who signed up for their newsletter were entered for a chance to win $25 Trader Joe's gift certificates.
We walked away empty-handed since we are still mulling over between Vita-Mix, Kitchenaid, and Cuisinart blenders, but it was interesting to see the product live amidst the festive atmosphere and it was something to do in a pretty suburb we have never visited. We will likely buy a Vita-Mix blender because it is a superior product from a local company...maybe next year.