Package Design
I'm a graphic designer and a firm believer that (with certain exceptions) the quality of package design should reflect the quality of the product. This is especially true with food. I feel I can trust a product if the company, person, etc has taken the time to put some care into the presentation and experience. For instance, Archer Farms, Tazo and Back to Nature have different approaches to their packaging, but they're all highly engaging. As opposed to something like Great Value. Elements like color and texture in design can really make or break that appeal and get your senses going.
What brands do this for you?
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