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Kewpie Mayonnaise

Been reading so much about this Japanese Mayo made with rice wine vinegar. Is it as good as they say it is? Has anybody used it and, if so, how???? I guess it's the rage in Japan and spreading (no pun intended) over here.

10 Comments:

I love Kewpie. It's used as a condiment in Japan, served with veggies and such, or in sushi roles, etc. There's an awesome sushi place by me (NYC) that does a raw tuna salad w/Kewpie and bonito flakes that is just amazing. If you're getting the spicy mayo at most sushi places, I should think they're using Kewpie.

It's got a more savory flavor, more umami. Of course that could be the MSG. I love it for egg salad. 2/3 regular mayo, 1/3 kewpie and a couple shots of shoyu. So good.

We have to restrict buying it because we end up putting it on everything and go through a bottle in less than a week (one of us is french, so mayo really goes everywhere)

love it! and think outside just japanese foods... its fantastic on a burger and with fries. Honestly, just throw out any other mayo you've been using... ;)

Always have it at home and use it often. Great with steamed asparagus instead of the old mayonnaise with soy sauce that everyone uses back home.

Great with yakisoba, a dab on the side with a bowl of chili w/ rice, well..anything. It's what makes one of my favorite [sushi] rolls so special -- scallops and octopus with Kewpie mayo on the top, grilled.

It's uber-creamy. I originally bought it to make "dynamite" and avocado salad like at sushi places. But we've used it in place of regular mayo.
It's just mo' betta!

DELICIOUS. I've used it on nearly everything - dips, sauces, sushi, deviled eggs... Be prepared to finish an entire bottle in a matter of weeks.

I had my brother bring me back a little container of it last time he was in Japan. Honestly, I didn't really detect that much of a difference from regular mayonnaise.

Someone please tell me how Kewpie mayo is different. I tried looking it up on line and I didn't find a whole lot of info. about the actual taste of the stuff.

PumpkinBear: Kewpie mayo is, as one poster pointed out, creamier and less custard-like in texture and consistency than standard mayo. Taste-wise, I would say it's detectably sweeter and also more savory (this is the "umami" someone pointed out, due to it having a small amount of MSG). I also find it less rich, though that may be because of its thinner consistency.

Not a flavor comment, but I also love that when you twist off the red cap, you have a star-shaped opening, so it can be squeezed directly onto your dish nicely instead of plopped or oozed.

The flavor is hard to describe, but it is unique. There's a small amount of tang to it.

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