At a price of $2,000 to $10,000 a pound, saffron is far and away the most expensive food on earth, way more than truffles, caviar, and real balsamic vinegar. Its longstanding coveted status has borne a tradition of adulteration, embargo, and conspicuous consumption that can only be characterized as grotesque. So what's the deal with this stuff? Is it worth all the fuss? And what, at the end of the day, can you really do with it?
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Good news for lovers of saffron! Beginning in May, you'll be able to buy certified saffron from Spain's Castilla La Mancha region at your local Costco. Costco buyer Gary Kotzen says, "We want the best of the best, and we want to offer it to our members without them having to pay the premium. We'll bring it in, package it ourselves and offer it to our members at about one third or even one fifth of the cost of similar saffron."...
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The BLT is a classic creation. The grilled bread, the creaminess of the mayo, the salty crunch of the bacon balanced by the cool lettuce leaves and slices of juicy tomato. How can you improve on that? Well, if you're Sameh Wadi of 8-month-old Saffron in Minneapolis, you reimagine the B and the T (and even the L, a little) into what Food & Wine's "Mouthing Off" called Minneapolis's Best New Sandwich....
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