In Videos: 'Guys Love Bacon' Commercial
Hiding a Taco Bell Bacon Club Chalupa in your handbag is certainly one way to get the guys. Commercial after the jump.
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Entries from Required Eating tagged with 'advertising'
Got Milk? 2.0
Milk got cool when that guy, his mouth stuffed with peanut butter, answered a muffled “Aaron Burr” to the radio's Alexander Hamilton trivia question. (He lost because he didn’t gots milk). Then the string of celebs tattooed with milk ‘staches filled the pages of major national magazines, everyone from Batman to the Olsen twins were drinking it. Now the brains behind milk advertising are at it again, with a spoof band called White Gold, already with 3,000 MySpace friends.
Everything about the page looks real, sounds real, and the band logged in today, just like any other MySpace band. The long-haired, wannabe Cobain frontman even blogs and wants you to buy his band's vintage-looking tees. Only difference is this group is backed by the California Milk Processor Board, not a bunch of dudes living in their parents' basements.
German Packaged and Fast Foods: Ads vs. Reality
German website Pundo3000 compared the professional photography of 100 types of packaged and fast foods with what they look like in real life. (You can view all the images on one page at Fantasticus.) While some of them look considerably less appetizing than the styled product (refer to the picture above), many foods look surprisingly similar to their professional photograph. I guess it's hard to make simple cookies, cakes and chocolates look bad. [via boing boing]
Previously:
Fast Food: Ads vs. Reality
Scaring Your Loved Ones Into Lowering Their Cholesterol Levels
"Without knowing you can be dying. High cholesterol injures your heart."
No, this is not an ad for workaholics to stop overworking themselves to death and instead spend more time with their families... but it might be the most disturbing way to scare that relative of yours who refuses to do anything about their high cholesterol. The Colombian Association of Arterial Hypertension has released a new set of ads to raise high cholesterol awareness featuring... zombies? [via Neatorama via Presurfer]
Crispy Frickin' Chicken: It's Obscenely Delicious
Street preacher Michael Sucec and his wife Sheri of Harrisburg, Pennsylvania, were so offended by a billboard advertising Sheetz's new Crispy Frickin' Chicken sandwich that they complained to Sheetz and contacted the advertising firm to have the billboard taken down. Sucec describes the word "frickin'" as a "euphemism for fornication," devoid of any humor when paired with "chicken" as a rhyme and intensifier.
I can't say that "Crispy 'Euphemism for Fornication' Chicken" entered my head when I first read the billboard, but maybe my mind is too corrupt to notice. [via So Good]
If the World Were Made of Meat
If the world were made of meat, it might look like this ad campaign from Negroni, a processed meat company based in Italy, portraying a world where one can frolic through snow covered valleys made of mortadella and walk on roads of salami. [via notcot.org]
Egg Ads Deemed Harmful for Brits
It's been 50 years since the British Egg Marketing Board promoted their unfertilized product by telling the public to "go to work on an egg". While its series of advertisements about the benefits of eggs was deemed appropriate in the 1950s, on Tuesday the Broadcast Advertising Clearance Centre (BACC) banned the ads from being shown on TV because the ads do not promote a varied diet. Here's more explanation behind the ban from Guardian Limited:
A BACC spokesman said the issue was not whether a daily egg with your breakfast would be harmful; only that it should be served with fruit juice or toast.
"We are not questioning the effect it would have on your health," Kristoffer Hammer told GMTV this morning. "Our role is to ensure that advertising that goes on television is in compliance with the [Communications] act. It's quite clear from the act that they should be presented as part of a balanced diet."
You can sign a petition to vote for the airing of the ads.
Is the BACC afraid that the people watching these ads will think, "Gee, I guess I should eat loads of eggs and nothing else"? On the other hand, do people who watch ads for breakfast cereal think, "I should eat a bowl of cereal only if accompanied by fruit and toast because the ad told me to have a balanced breakfast"? In either case, some people may follow the ad, some will not. I'd like to believe that most people have enough common sense to figure out that an egg-only diet does not make for optimal body functioning. Aren't there more dangerous ads out there than a 50-year old campaign about eggs?
Rachael Ray Will Endorse Your Product!
Beginning to feel like Rachael Ray will endorse anything and everything? Banterist's Brian Sack does and so he's made a downloadable one-page contract that you can use to get Ray to endorse whatever it is you're selling, no questions asked.
Each deal includes goodies like photos for your store displays and a life-size cut-out, but perhaps most importantly, "all endorsements include a book featuring your product being used in the preparation of a dish with an adorable nickname like Never Be Lonely Stew or Put The Kids To Sleep Salsa. Rachael will also include your product in her prayers." [via adfreak]
Previously: EVOO, And Then Some, Tasting Rachael Ray, Rachael Ray Drinking Game, Rachael Ray - love, hate, ignore, pity, envy?
Fast Food: Ads vs. Reality
Fast Food: Ads vs. Reality contrasts the slickly styled and photographed foods in advertisements versus what the products actually look like: "Each item was purchased, taken home, and photographed immediately. Nothing was tampered with, run over by a car, or anything of the sort. It is an accurate representation in every case. Shiny, neon-orange, liquefied pump-cheese, and all." I can tell you from personal experience that KFC's Famous Bowl looks horrific in person but actually tastes okay, provided that like me you love fast food fried chicken. Your mileage may of course vary. [thanks, Andrew!]
Movin' on Up: Uncle Ben Morphs into Chairman Ben
Mars and one of its ad agencies has given the converted-rice symbol Uncle Ben a promotion to chairman of the board with the wave of a creative director's hand. Learn all about Ben's career ascent at unclebens.com. Alhough Ben is now chairman, he still doesn't have a last name.
Top Ten Ads With People Dressed Up As Food
Most of the selections from Adfreak.com's top 10 ads with people dressed up as food are funny or at least somewhat charming, and all of them have YouTube links so you can either watch the actual ads again or see them for the first time. Number one is probably one of my favorite commercials to watch in recent history.
Broadcasting Glitch, Mon Oeil
Good ol' Slashfood alerts us to sneaky subliminal advertising on Iron Chef America; a one-frame-long McDonald's ad. I'm NOT lovin' it.
