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Entries from Required Eating tagged with 'Kellogg's'

Are You America's Biggest Hydrox Fan?

Posted by Emily Koh, June 30, 2008 at 4:15 PM

Do you wax nostalgic over the Hydrox cookie, the original créme-filled chocolate sandwich cookie predecessor to the Oreo? Starting today, Kellogg's is holding a contest to find America's biggest Hydrox fans, the grand prize being a six-month supply of Hydrox cookies and a trip for two to New York City where the winner will attend the 100th anniversary celebration and taste the new cookies that will be available for a limited time in August.

5 Comments | Tagged: contests, cookies, Hydrox, Kellogg's

Bringing Breakfast to the Streets: Kellogg's Cereal Streetwear

Posted by Emily Koh, April 17, 2008 at 9:30 AM

Snap, Crackle, Flop

Now you can proclaim your love for Tony the Tiger and still maintain your street cred! New clothing line Under the Hood has got your back with its Kellogg's-brand cereal urban streetwear. Check out the "Dig 'Em" Honey Smacks jeans (I'm not even going to get into how they're... pants... called "Honey Smacks"), or the track jackets emblazoned with Snap, Crackle, and Pop, or the Toucan Sam hoodies. And just like all overpriced urban streetwear, most of it will cost you a pretty Benjamin to snag one for yourself. But hey, if you love your Frosted Flakes, I'm sure they're grrreat! [via Gawker]