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Do Drinks and Food Taste Better When They're More Expensive?
An experiment showed that the brain may derive more pleasure from an expensive wine than the same wine with a lower price tag.What Your Beer Says About You
[Photographs: Robyn Lee] When you reach for a Heineken do you realize you're a self-assured poser who feels really exceptional but actually lacks self-esteem? Whereas those chugging back the Budweiser are sensible, grounded, and practical. According to Ad Age, beer choices can be like a Myers-Briggs test, providing insight about personality types. Craft-beer drinkers are more likely to spend time thinking about beer rather than work. They are more open-minded than most people, seek out interesting and varied experiences and are intellectually curious. Craft-beer drinkers also skew as having a lower sense of responsibility—they don't stress about missed deadlines and tend to be happy-go-lucky about life. Apparently craft beer nerds are also 52% more likely to be fans of...Video: The Marshmallow Temptation Test
What happens when you put munchkins in a room with two hidden cameras and a marshmallow? They have a really tough time not eating the squishy white poof, even if they know they'll be rewarded with more if they resist. We saw this video making the rounds recently but thought it was too good not to share this morning. For more psychoanalysis on delayed gratification as expressed through air-puffed gelatin, read this piece by Jonah Lehrer in the New Yorker. The video, after the jump....Big Brother Cafe in Netherlands Watches What You Eat
At the Wageningen University cafeteria, behavioral scientists spy on you from a separate control room. They record what foods you pick up, the facial expressions you make, and what your body type says about that purchase, all for a study on consumer food consumption. Ceiling cameras can even zoom in on your plate. [via CurdNerds]...Hot Topics: Technique of the Week | The Food Lab
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8 Delicious Chocolate Cakes and Pies for Valentine's Day
Some might say that chocolate on Valentine's Day is about as unoriginal as you can get. We all remember the first heart-shaped box of overly sweet chocolate bonbons from grade school Valentines. But chocolate gift-giving needn't be a cliché. This year, let's bake our sweethearts chocolate cakes and pies instead! Here are 8 delicious recipes perfect for celebrating your love (of chocolate.)
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Sandwiched: Crisp Grilled Cheese »
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