It was only a matter of time before some big corporation caught wind of the drive-thru rap video phenomenon, previously covered here on Serious Eats back in April. Drive-thru rap videos on YouTube date back to 2006 but only recently have hit the mainstream. The basic premise: People drive up to the drive thru, usually with a friend providing beat-box, and rap with intentionally difficult-to-parse orders to confuse the employees on the other end of the intercom—the whole affair videotaped and uploaded to YouTube for all to see. Now, Taco Bell (or an ad agency working for them) has co-opted the meme, keeping the appearance of a homemade video but adding pretty glossed up close-ups of the food—and sanitizing...
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The Rick Roll. [via Everlasting Blort] Related: The Rickroll Cake...
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