"Many of the 'cheesiest' products in the supermarket are not made with real cheese." Photograph from srboisvert on Flickr When I was a kid, Kraft used to run a very memorable commercial for their boxed Macaroni and Cheese in which they marketed their product as "the cheesiest." In fact, it was so cheesy, the ad argued, it should be called "Kraft Cheese and Macaroni," as if the order of the components determined their relative importance. Well, Kraft's dirty little not-so-secret is that their boxed macaroni and cheese doesn't even contain real cheese but a sort of alchemical admixture of cheese's component parts: whey, milkfat, and milk protein concentrate. And now, if Sen. Darrel Aubertine's bill passes in the New York... More