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As Long as There Are Lots of Bacon Ads
As if people chowing on popcorn doesn't make you hungry enough, theatergoers in Europe could soon be smelling their ads via "endorphin branding," with scents being pumped through the air-conditioning system. This has the potential to be awesome (freshly baked cookies!) or not so awesome (do you really want to smell like McDonald's?)....McDonald's Giant Cracking Egg Billboard
coloribus.com A McDonald's in Chicago is featuring a billboard of a giant egg that cracks open at 6 a.m. and stays open until 10:30 a.m. to represent the time that eggs are available on the menu. It's a cool way target early risers, but as for the post-breakfast crowd, they'll just see a giant white blob. [via BuzzFeed] Related In Videos: The Off-the-Menu McDonald's Brunch Sandwich...Burger King's Little Brat Digs Apple Fries. Do You?
Burger King has unveiled a new twist in its ad campaigns: Little King. So Good has some details. The Little King is the King's bratty offspring. He's quite a trip. The patty prince appears in commercials touting the chain's apple fries (video after the jump), which were introduced last year as part of push toward more kid-friendly meals. I think I may have to hit the King soon; the girlfriend loves apple snacks and has expressed interest in these things. Any of you adults out there tried the apple fries? What are we in for? They appear to be fresh apples, cut into strips, served cold. Has it really gotten so bad that we have to entice kids to eat...New Volkswagen Ads Make Us Happy
In Brazil, Volkswagens no longer run on gas—they run on beer, milk, and tomatoes. Popular ad agency BBDO skipped the glossy pages and billboards for these cute storage units, as part of the German auto company's "for every kind of load" campaign. After the jump, check out some Volkswagen ads of yesteryear. Spoiler: There are no milk cartons involved....Reform Groups to FCC: Get Rid of 'Advertainment'
More than two dozen public-interest groups are calling the Federal Communications Commission to address what they call "advertainment": TV programming they say is chock full of product placement. Led by the Campaign for a Commercial Free Childhood (CCFC), the movement aims to prevent TV programs from becoming "Trojan horses, carrying messages that would otherwise be criticized by the public or even deemed illegal": These organizations cite as cause for concern a Nielsen report indicating a 13 percent boost in product placement spots on network TV last year—over 25,000 placements in the top ten shows. If you watch American Idol on a regular basis, you saw over 4,000 product placements in 38 episodes this year, CCFC says. In May 2007, the...In Videos: 'Guys Love Bacon' Commercial
Hiding a Taco Bell Bacon Club Chalupa in your handbag is certainly one way to get the guys. Commercial after the jump....Got Milk? 2.0
Milk got cool when that guy, his mouth stuffed with peanut butter, answered a muffled “Aaron Burr” to the radio's Alexander Hamilton trivia question. (He lost because he didn’t gots milk). Then the string of celebs tattooed with milk ‘staches filled the pages of major national magazines, everyone from Batman to the Olsen twins were drinking it. Now the brains behind milk advertising are at it again, with a spoof band called White Gold, already with 3,000 MySpace friends. Everything about the page looks real, sounds real, and the band logged in today, just like any other MySpace band. The long-haired, wannabe Cobain frontman even blogs and wants you to buy his band's vintage-looking tees. Only difference is this...German Packaged and Fast Foods: Ads vs. Reality
German website Pundo3000 compared the professional photography of 100 types of packaged and fast foods with what they look like in real life. (You can view all the images on one page at Fantasticus.) While some of them look considerably less appetizing than the styled product (refer to the picture above), many foods look surprisingly similar to their professional photograph. I guess it's hard to make simple cookies, cakes and chocolates look bad. [via boing boing] Previously: Fast Food: Ads vs. Reality...Scaring Your Loved Ones Into Lowering Their Cholesterol Levels
"Without knowing you can be dying. High cholesterol injures your heart." No, this is not an ad for workaholics to stop overworking themselves to death and instead spend more time with their families... but it might be the most disturbing way to scare that relative of yours who refuses to do anything about their high cholesterol. The Colombian Association of Arterial Hypertension has released a new set of ads to raise high cholesterol awareness featuring... zombies? [via Neatorama via Presurfer]...Hot Topics: Technique of the Week | The Food Lab
Today's Specials
8 Delicious Chocolate Cakes and Pies for Valentine's Day
Some might say that chocolate on Valentine's Day is about as unoriginal as you can get. We all remember the first heart-shaped box of overly sweet chocolate bonbons from grade school Valentines. But chocolate gift-giving needn't be a cliché. This year, let's bake our sweethearts chocolate cakes and pies instead! Here are 8 delicious recipes perfect for celebrating your love (of chocolate.)
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BraveTart: Make Your Own Butterfingers »
Sandwiched: Crisp Grilled Cheese »
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