Finally, our fifth and last shirt in the Neighborhoodies "Think Ups" T-shirt series. You've heard people playfully brag, "I am kind of a big deal." First inspired by Ron Burgundy in Anchorman, it informs others that people know you. Like, you're pretty important. You have many leather-bound books, and your apartment smells of rich mahogany. In a culinary alter-universe, a fast food value meal would ooze this same confidence. "Like, all the other McMuffins and Filet-O-Fishes certainly know me. Potentially worship me." All T-shirts and hoodies are American Apparel 100 percent cotton, available in any garment color and any print color (1,200 color combos). All proceeds go to charity. We chose Careers through Culinary Arts Program (C-CAP), a nonprofit... More

We now present you with our fourth t-shirt in the Neighborhoodies "Think Ups" t-shirt series. Our task was to think up five phrases for food-related t-shirts and hoodies. Earlier this week we gave you the first three: Praise the Lard, Hasta la Pizza, I Eat Food. The fourth involves a theme not new to Serious Eats: Paula Deen and her butter fetish. Make that deep-fried butter fetish. Sometimes I look at one of her recipes and wonder, "Could I survive that?" Similar to riding a scary roller coaster or attending a themed bar mitzvah, survival is questionable. And if you do, well, show it off. All T-shirts and hoodies are American Apparel 100 percent cotton and are available in... More

Today is the release of our third T-shirt through Neighborhoodies as part of our participation in their Think Up partnership with bloggers. This week, one shirt featuring a Serious Eats-approved phrase is being released each weekday. Today's is one I so cleverly thought up: I Eat Food. OK, maybe not so clever. Maybe the opposite. But I wasn't aiming for clever; I was going for obvious, something that a 3-year-old could understand and that people of all restrictive diets could relate to. Because everyone eats food, at least if they're alive. This is a clever interpretation of my not so clever idea—it could also be, "I Chomp Food." Or, "I Monch Food." Or, "I Food." All proceeds from our... More

If you read Serious Eats yesterday, you know that we're cooperating with custom-apparel-maker Neighborhoodies on a series of shirts called "Think Ups." Our task was to think up five phrases for food-related T-shirts and hoodies, which Neighborhoodies would run with and create designs around. Neighborhoodies is releasing one SE Think Up a day this week. Anyway, our second shirt has just appeared on the Neighborhoodies site: Hasta la Pizza. This one was my idea. It's the catchphrase I use to sign Slice-related emails. Groan all you want, I think it's delish. All T-shirts and hoodies are American Apparel 100 percent cotton, available in any garment color and any print color (1,200 color combos). All proceeds go to charity. We... More

Neighborhoodies approached us about designing some new swag, as part of their Think Ups collaboration with bloggers. Every day this week, Serious Eats will debut a shirt we Thought Up, available exclusively on Neighborhoodies.com. All tees and hoodies are American Apparel 100% cotton and available in any color and any print color (that's 1,200 color combos). Here's the best part: All proceeds go to charity! We chose Careers through Culinary Arts Program (C-CAP), a non-profit managing the largest independent high school culinary scholarship program in the United States. We're kicking things off with Praise the Lard. Our feelings for swine are no secret, so why not wear it loud and proud? The Lard is good, braise Him! Amen. Get... More