Entries from Serious Eats tagged with 'Rachael Ray'

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Rachael Ray Plans Second South By Southwest Showcase

20090129-rayqb.jpg"People think I'm like this food robot or something, but music is a huge part of my life." Ray told MTV News last year when nobody saw her rockin' SXSW party comin'. This year, she's got another one scheduled, with talk of the Hold Steady and the Airborne Toxic Event performing.

Rachael Ray Shucks Corn, Suggestively

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The Huffington Post has Rachael Ray suggestively shucking corn in an amusing (and potentially NSFW) video titled "Rachael Ray Corn Porn." It's worse than you think.

'Every Freaking! Day with Rachell Ray' Parody Book

20080822-rachellray.jpgIf you love being sick of Rachael Ray, you need to get your hands on Every Freaking! Day with Rachell Ray. Nope, it's not a new series from the 30-minute meal goddess—it's a parody book by Elizabeth Hilts, author of the popular Getting in Touch with Your Inner Bitch. Hilt says that Rachael Ray is very easy to parody: "She has a lot of very recognizable mannerisms: talking with her hands, singing to the food, referring to food as an almost human entity." Ray has yet to comment on the parody book.

Related
Rachael Ray Will Endorse Your Product!
Rachael Ray Launches Line of Dog Food: Nutrish
Dunkin Donuts Pulls Rachael Ray Ad Due to Arab-Looking Scarf

Rachael Ray Launches Line of Dog Food: Nutrish

rachaelraydogfood.jpgRachael Ray is branching out into the canine culinary field, launching Rachael Ray Nutrish, a line of premium dog food. Focusing on the wholesome and all-natural, it'll have omega fatty acids, and of course, a dash of EVOO. Named after her dog, there won't just be food but snacks too: Isaboo Booscotti crunchy treats (two flavors: bacon and peanut butter) and Isaboo Grill Bites chewy treats (in beefy burger and bacony burger flavors).

All jokes aside, it's also for a good cause: proceeds from each sale will be donated to support Rachael’s Rescue, "dedicated to helping at-risk animals through adoption, medical care and educational programs, along with training and outreach initiatives." A line of cat food is in the works.

Rachael Ray's Memoir, Coming Soon

20080701-rachaelray.jpgRachael Ray is currently working on a memoir, possible to be titled EVOhNo. Whether or not you'll be able to finish it in 30 minutes or less is yet to be determined.

Dunkin Donuts Pulls Rachael Ray Ad Due to Arab-Looking Scarf

200080528-rachaelray.jpgDunkin Donuts has pulled a Rachael Ray ad where she appears to be wearing a keffiyeh, a traditional headdress worn by Arab men and, more recently, a fashion accessory, due to opposition from those who see the scarf as a symbol and representation of support for Palestinian terrorism. Now the world is safe from a black and white paisley scarf-donning Rachael Ray. [via So Good]

E.V., Ohhhh: Rachael Staying Put, Say Show's Distributors

Remember that item about Rachael Ray's daytime talk show being in danger of cancellation? Yeah, scratch that. The New York Daily News, always happy to point out errors in the New York Post, talked with Ray's producers at CBS Television Distribution. Despite the ratings dip (everyone else had them, too, CBS says), Ray will remain on the air for the foreseeable future.

E. V., Oh No! 'Rachael Ray Show' in Danger

The New York Post reports that the Rachael Ray Show may be axed:

The problem is Ray's ratings. When she debuted two years ago, she had a meager 2.5 rating, which her syndicator, King World, nonetheless trumpeted as "The biggest syndicated debut since 'Dr. Phil.' " In fact, one insider said, "They had hoped for more. 'Dr. Phil' beats 'Oprah' and gets like a 5.0 rating—and Rachael's set is very expensive and elaborate; his is just chairs."

While the Post speculates that Marie Osmond (are you kidding me?!!?) might step into the vacuum, reps for the Ray's show deny the rumor.

In the News: Weird Dudes Cooking; Rachael Ray's New House; Chicken, Chicken, Chicken

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Rachael Ray Will Endorse Your Product!

rachaelray.jpg Beginning to feel like Rachael Ray will endorse anything and everything? Banterist's Brian Sack does and so he's made a downloadable one-page contract that you can use to get Ray to endorse whatever it is you're selling, no questions asked.

Each deal includes goodies like photos for your store displays and a life-size cut-out, but perhaps most importantly, "all endorsements include a book featuring your product being used in the preparation of a dish with an adorable nickname like Never Be Lonely Stew or Put The Kids To Sleep Salsa. Rachael will also include your product in her prayers." [via adfreak]

Previously: EVOO, And Then Some, Tasting Rachael Ray, Rachael Ray Drinking Game, Rachael Ray - love, hate, ignore, pity, envy?

Bourdain Rips the Food Network Awards A New One

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Anthony Bourdain has a new rant up over at Ruhlman, on the disaster that was the Food Network Awards:

It is a measure of how seriously crack-brained, rapacious and evil the Deep Thinkers at Food Network must be that I find myself--yet again--in deep sympathy with their stable of stars. Last night, during the breathtakingly awful, interminable cruelty that was The Food Network Awards, I even found myself feeling bad for Rachael Ray. YES, friends. Rachael Ray. If nothing else, Rachael's BIG now. Network talk show-- doing- well- in- ratings- Big. Own magazine Big. Friend-of-Oprah Big. So, how must it have felt for her to stand up there in front of what appeared to be a halfway empty room of stunned, near comatose trout and feign enthusiasm while presenting the award for "Best Appliance"?

Previously: Bourdain reviews the Food Network lineup, Bourdain on Top Chef, and our inaugural Q&A, Meat & Eat: Anthony Bourdain.

EVOO, And Then Some

evoomgstfu.jpg Even those of you who've never seen a Rachael Ray show in your lives probably know what EVOO is, but I'm guessing not all of you are internet nerdy enough to get what EVOOMGSTFU means. (This is not a bad thing necessarily, as it means you likely get outside more than I do.)

Well, not only does Matt Finarelli of Deglazed explain the acronym, but he also shares someone else's hilarious best guess of what it could possibly stand for, which actually might be better than what it really is.

Tasting Rachael Ray

rachelraytasting.jpg Tasting Rachael Ray by Naomi Lebowitz is a video composed of Ray's money shots after tasting something on her Food Network show $40 A Day. Lebowitz used clips from more than 30 episodes of the show to make the video, which is a fun watch whether you love or hate Rachael Ray.

[via Gawker]

Josh Ozersky And Nina Lalli Join The Fray

Yesterday we linked to Michael Ruhlman's response to Anthony Bourdain's Food Network rant, today we point you both to the return of serve from New York Magazine's Josh Ozersky in defense of Rachael Ray: "We don’t think this mandarin hauteur has any intellectual basis. Aside from the fact that it is unbecoming for a privileged and educated man to sneer at his own countrypeople, even by the standards of practical gastronomy his complaint doesn’t hold water. Rachael Ray and Sandra Lee are culinary lightweights, as they would be the first to admit, but they’re a product of — and engine for — people’s love for food. (...) For an amateur, taking tips from Rachael Ray is no less legitimate than a good cook learning from Lidia Bastianich or Mario Batali. (And that’s leaving aside the class issue — Ray’s special appeal to the hard-working people who barely have the time to make meals for themselves and their families.)"

Immediately volleyed back by Nina Lalli of the Village Voice: "Our problem with her—aside, of course, from the baby talk and gufawing—is that her food doesn't just look bad, it looks dangerously fatty and in many cases, not cost efficient. If Ray's passion is for the regular, hard working families who might otherwise turn to cheap, greasy takeout, she has an opportunity—if not an obligation—to explain that buying pre-shredded cheese is barely a time-saver and a huge waste of money, or that eating that much cheese to begin with is unhealthy as well as avoidable—even on a budget."

(We've got a continuing discussion on the Food Network's personalities in Serious Eats: Talk, you can tell us whom you like best or least over there or respond to the hullaballoo in the comments here.)

Michael Ruhlman, on Bourdain's Food Network Rant

Michael Ruhlman discusses the online fuss generated by Anthony Bourdain's thoughts on the Food Network's hosts: "And the passion itself—over shows you don’t even have to watch. You’ve got to listen to George Bush; you don’t have to listen to Rachael. My god people care about this stuff. But will the food network listen? Not likely. They work according to their own methods, whatever those are. They’ve made their decisions based on something, and that something has resulted in the peculiar offerings addressed in Tony’s post. Clearly they know that the way to America’s vast girth is through mediocrity."

(Who's your most/least favorite food personality on Food Channel? is still a hot topic in Serious Eats: Talk, go add your two cents if you haven't already!)

Anthony Bourdain Reviews the Food Network Lineup

Anthony Bourdain shares his thoughts on the Newer, Younger, More Male-Oriented, More Dumb-Ass Food Network over at Ruhlman's, a few choice bits excerpted here:

On Mario Batali: "Oh, Mario! Oh great one! They shut down Molto Mario--only the smartest and best of the stand-up cooking shows."

On Rachael Ray: "We KNOW she can’t cook. She shrewdly tells us so. So...what is she selling us? Really? She’s selling us satisfaction, the smug reassurance that mediocrity is quite enough."

On Sandra Lee: "Pure evil."

(His "IRON CHEF AMERICA match-ups I’d REALLY like to see" are pretty amazing, I'd watch them even on Pay Per View!)

We've had a related question over in Talk for a few weeks, if you haven't chimed in yet now's your chance: Who's your most/least favorite food personality on Food Channel?

Super Bowl Party the Rachael Ray Magazine Way

Okay, so Rachael Ray didn't create these recipes or even pick them out herself (they're by David Lawrence), but according to super fan blog Everything Rachael Ray, these are the Super Bowl XLI party recipes from Every Day With Rachael Ray magazine (YYMMV = your yum-o mileage may vary): Mini Franks with Smoky Ketchup and Maple Mustard, Black-Bottom Cupcakes, Pulled Chicken Sandwiches and Sweet and Salty Kettle Corn.

Rachael Ray Drinking Game

I know it's not even noon yet, but I want to start playing right away: "1 sip 'EVOO,' 1 sip 'Guys,' 1 sip 'Sammie,' 1 sip 'Healthful.' "

Rachael Ray: I Can Cook A Little, and So Can You

It's so easy to bash Rachael Ray, so maybe that's why I found David Carr's column in yesterday's Times so interesting.

My two favorite lines from the story: "But Ms. Ray's folksy approach belies the sophistication of her message. She is part of the cut-to-the-chase genre of media, like Lucky, Domino and Real Simple magazines, and their success is built on this fact of modern life: if people are more secure economically, it is only because they are working longer and harder than ever before." And: "Ms. Ray's recipes may call for store-bought turkey loaf she is really trafficking in the ultimate modern luxury: time."

Carr's piece was really the first one I've seen that tries to place the Rachael Ray phenomenon in context without declaring that she's some kind of cultural cooking antichrist.

I don't know Rachael Ray (I met her once at a party, and she was pleasant and friendly in a hopped up, caffeinated way), and sure I wish her taste and take on food were more sophisticated, but the bottom line is that Rachel Ray empowers lots of people to prepare meals for themselves and their family without feeling overwhelmed or overmatched.

So maybe it's time to move on and let Rachael be Rachael. If she's not for you, that's okay. She clearly taps into something primal in her audience's psyche, and that is clearly good enough for Rachael and her millions of fans. And you've got to give her credit for not trying to be something she's not. There's not an ounce of pretension in her shredded cheese bag.

She's not the cultural food antichrist. There are plenty of famous, successful people in our culture who are far more deserving of our scorn and derision. Like, say, Paris Hilton.

The Times' Kim Severson wrote a nuanced profile of Rachael a few months ago.