Serious Eats - seriouseats.com

Hard-Sell Tactics at the California Culinary Academy

Remember the story from early last month about the high cost of culinary school? How cooking schools were being accused of playing up the celebrity chef thing to attract students? How those folks were graduating into a field whose starting salaries often aren't enough to pay off student loans? There's another, longer, more depressing story in SF Weekly about that topic, and this one talks to two former admissions counselors who describe the questionable practices they were told to use: ... the admissions counselors tried to make the program seem worth its exorbitant price tag by giving students the impression that the school was selective. "We were advised to tell the students that because it's such a prestigious school, Cordon...

Continue reading »

1 Comment | Posted by Adam Kuban, June 7, 2007 at 7:08 PM
Tagged: California, California Culinary Academy, culinary school