Hydrox Cookies Are Back, Temporarily, But Recipe May Be Changed
Dunk 'em while you can, folks. Hydrox are back—but for a limited time only.
Hydrox, the cookies that the Kellogg company drowned as a brand in 2003, will be hitting shelves once more, the Wall Street Journal reports, as the company bows "to more than 1,300 phone inquiries, an online petition with more than 1,000 signatures, and Internet chat sites lamenting the demise of the snack."
But don't get too happy, Hydrox hounds. First, the comeback may only be temporary. "Kellogg's move is more about marketing and showing its responsiveness to consumers," the Journal says, "than about a permanent product reintroduction: The cookie will be sold nationally starting in August, but only for a limited time." (If reception is positive, the company may go permanent with the comeback.) Second, the recipe may be different, a company spokesman said—no trans fats, for one.
Related
Top 10 Awesome Nostalgic Foods We Want Back
What Childhood Food Do You Wish They Still Made?
Add a comment:
Previewing your comment:
HTML Hints
Some HTML is OK: <a href="URL">link</a>, <strong>strong</strong>, <em>em</em>
Comment Guidelines
Post whatever you want, just keep it seriously about eats, seriously. We reserve the right to delete off-topic or inflammatory comments. Learn more at our Comment Policy page.
If you see something not so nice, please, report an inappropriate comment.
8 Comments:
I didn't even know that they were gone...oreos rule!
natalie2040 at 12:13PM on 05/28/08
Hydrox cookies are just pseudo Oreos.
fritesandfries at 12:20PM on 05/28/08
I used to be an Oreo freak. And, even though I don't eat them anymore, I still remember them with great fondness. Hydrox just never cut it for me!
Oreos! -- There can ONLY one.
Brownie at 12:38PM on 05/28/08
I didn't even know that Hydrox cookies existed (I only came to the US for college), but somehow they just don't sound that appealing ... the name reminds me of "Chlorox"!
dreamsicle at 2:28PM on 05/28/08
I switched to Hydrox when I became vegetarian at 13 because I knew Oreos contain lard--but I have to confess, even though meat has no appeal to me, I had to switch back to Oreos. (like Brownie, don't really eat them any more, but remember scraping the cream off with great fondness).
Hydrox are weak, and crumble upon twisting, scraping and/or dunking. The appeal to non-vegetarians and non-kosher people especially eludes me.
HeartofGlass at 7:47PM on 05/28/08
i love hydrox cookies, oreos were never a choice, sort of inadequate consolation and a reminder of what i was missing. oreos are gag me sweet, and could disappear without my noticing.
tartufo at 5:42PM on 07/02/08
Hydrox are far much better than Oreo's. I just picked a bag of the New Hydrox formula and they are great I love them and they should stay for ever. I hope they stick around because a day without Hydrox is a day without a great cookie. Thanks for bringing them back. They were sorely missed.
capsman at 10:44AM on 08/27/08
I don't what some of the people are talking about I remember Hydrox cookies being the best over Oreo's. First of all Oreo's were the one's that broke easy when you tried to twist them apart. Hydrox came in packages with trays Oreo's came in bags or sleeves and had tons of crumbs and broken pieces because the cookie part was fragile. I remember eating these cookies when I was a kid in the 70's they were the best. I tried the new version there OK they are closer to Oreo's now then ever. I remember in the early 80's when the change to 100% vegetable oil and changed the taste and then try to pass Droxies off as Hydrox. Nice try but a big miss for fans of the orginal. They just made Oreo the undisputed King!!
tommy2478 at 8:59PM on 08/28/08