Perspectives on Coffee
A day in the life of a coffee grower...
I’m pleased to see more roasters making stronger commitments to coffees they like and value as a quality coffee. Not just paying more for a story or for a certification, but for inherent quality. To me, the word commitment describes a relationship, not a transaction.
A day in the life of a coffee roaster...
I arrive at work, fire up the roaster, and do a quick survey of the inventory on the floor. As the roaster warms up, I set up the first few roasts: Colombia Supremo from a cooperative in Huila. As the green beans climb up the lift, I head into the cupping room and pour myself two shots of espresso. One of the nice things about roasting is that my day begins before anyone else comes into the office. Things haven’t had a chance to get hectic; it’s just me, the jet engine sounds of the roaster, and the beans.
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1 Comment:
A day in the life of Brazilian farmers.......
Unbelievable I’ve got experience on the last 15 years working with Brazilian Coffee and I couldn’t find in Europe, a simple label with description of destination from Brazil. Where the 45 millions bags are going? The Brazil don’t produce those or the importers the world are hidden the destination of your products.
I’m sure that so many coffees in shelves came from Brazil, but unfortunately this product has another description or better another destination.
Just refection – If we export around 25 millions bags a year, where these coffees are going?
emersoncossi at 6:11AM on 01/24/07