Totally Baked Potatoes: Tasty But Not So Hot

Today for lunch I checked out Totally Baked, New York's first gourmet baked potato bar, according to its take-out menu. Serious Eater Lucy Baker piqued my interest with her post on "one trick pony" restaurants. What did I find?
Extremely cheerful staff serving up baked potatoes with fourteen different toppings, ranging from the classic (chive, sour cream, applewood smoked bacon and cheddar) to obligatory obscenely expensive ($55) Truffle (truffle compound butter, truffle oil, truffle salt and fresh truffle shavings). I thought about telling the person at the register that it is not white truffle season, but decided against it.
I ordered three: a classic, a Steak (grilled rosemary skirt steak, caramelized shallots and Maytag blue cheese), and a Brisket (braised beef brisket, parsley, and marsala reduction). Ten minutes later my order was ready. I was psyched—I love a good baked potato, piping hot and filled with rich stuff like cheddar cheese, bacon, and sour cream.
When I opened the cool box containing each baked potato, I expected a steamy blast of potato air to come wafting towards me. Instead, I got nothing—just dead air as they would call it in the radio business—which was too bad, because the fillings themselves were mighty tasty, even delicious in some cases.
The classic's flavors were surprisingly muted, but the slightly dry steak was elevated by the caramelized shallots and the blue cheese. The brisket was tender, savory, and beefy, and the marsala reduction suffused the huge potato with flavor.
My conclusion: if and when Totally Baked lives up to its name and puts into its cool box a steamy, hot, hot baked potato, I would become a regular.
Totally Baked
Address: 8 W. 18th Street, New York, NY (b/n Fifth and Sixth; map)
Phone: 646-336-6118
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6 Comments:
In Chicago there is a small chain of fast food joints (may be beyond Chicago, I haven't checked) called "The Great Steak and Potato." The loaded potatoes are awful, dominated by nacho cheese sauce. Ugghh
BiggD at 11:52PM on 04/11/08
forgive me for asking, but what was the filling on the third potato?
cybercita at 10:17AM on 04/12/08
Great Steak and Potato has at least one location in Oregon--it's at the mall near my house in Eugene.
antrobin at 6:27PM on 04/16/08
Wasn't there a baked potato street cart in Midtown a few years ago?
I EAT NY at 7:39PM on 04/16/08
"...ranging from the classic (chive, sour cream, applewood smoked bacon and cheddar)..."
freemdoom at 10:54PM on 05/07/08
I tried it. $9 for a potato! Are you kidding? I have been to the Spudstogo in the UK and they charge around $4 for a meal. There's not much you can do wrong to a potato, except to charge too much for it, so I won't be going back to Totally Baked until they get off their high horse and reduce their prices!
pauline_jackson at 3:05AM on 06/09/08