Brisket is a notoriously difficult and time-consuming cut of meat to get right, no matter how you cook it. Ask any barbecue pitmaster and they'll tell you that there are no shortcuts to creating perfectly tender brisket.
Why does brisket need to be cooked so long? Most of the rich, beefy flavor in a great piece of brisket comes from the connective tissue and collagen that marble the meat. You need to give it plenty of time to break down into a delicious, moist, oh-my-goodness-that's-good final product, and the only way to achieve that is with the fabled low and slow cooking method.
But not everyone has time for low and slow. That's why Arby's new Smokehouse Brisket Sandwich is so amazing: Brisket smoked the right way and ready when you want it.
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