Behind the Photos
Food Styling Manager Cindy Lund explained how they create and label the place settings before each shoot. In this particular photo, I think I was dreaming of what creations might next adorn these plates.
Dishes in Every Color
We weren’t able to get a lot of photos inside the studio, but we did get to check out the supply rooms, including these amazing dishes of every size, shape and color. I could have stayed in there for hours!
The Supply Room Continues
Row upon row of glasses and baking supplies are also stashed away on the supply room shelves.
Hundreds of varieties of cupcake papers, frostings, and other decorating accessories took up several huge shelves.
The photo studio is also home to all kinds of fun goodies, like this amazing jacket decorated with Fruity Cheerios.
Exploring the Archives
Corporate Archivist Susan Wakefield greeted me at the Archives. Friendly and informative, Susan introduced me to the department's many treasures.
In the Archives
Checking out some super fancy Wheaties prizes.
Berry Burst Cherrios
This promotional box was for the now-discontinued Berry Burst Cheerios Strawberry Banana.
Now, to don some white gloves and check on some old friends. Discontinued cereal boxes! See here one of the original Cheerios boxes, back when it was called Cheerioats in 1941.
Berry Berry Kix
This one is for my sister, a hardcore lover of the old-school Berry Berry Kix. The cereal no longer comes in berry shapes, and the flavor has been altered, as well.
Jetsons cereal, released in 1990, now discontinued. Anyone remember this one?
Ninja Turtles Cereal, with pizza shaped marshmallows! Wish I had gotten to give this one a try.
Prince of Thieves Cereal, which I had never even heard of! Other short-lived cereals with movie-tv tie-ins were Urkelos, Bill & Ted’s Excellent Cereal, The Adams Family, and Batman Returns.
There are tons of super old Wheaties boxes. Fun fact: The first athlete ever featured on a Wheaties box was baseball player Lou Gehrig.
Straight Out of the 80s
Circus Fun cereal, discontinued in 1989. Would have loved to try this one, as well. Not so sure about that terrifying clown though…
The Trix Debate
Ah, the old fruit-shaped Trix. What I wouldn’t give for one more bite! Trix hasn’t been getting a ton of love lately—I personally wish they would switch from colored balls back to fruit shapes. But the folks at GM said that many people wanted them to switch to the colored balls, which was actually the original original shape.
Cereal Box Prizes
Next, we took a look at one of the most iconic elements of the cereal experience: the toys inside the box, and the coupons and discounts on the box itself. To name just a few: Jack Armstrong’s Whistling Ring, Lone Ranger Target Guns and Figures, Tonto Beaded Indian Belt, lie detector toys, various branded watches and jigsaw puzzles, and many, many more. Anyone have a favorite you remember?
Cool Toys Relived
I wish these crazy hypnotic sunglasses were still stuffed into a box of Trix!
The Gold Medal Flour Cookbook
One of my favorite items from the archives was a reprint of the 1910 Gold Medal Flour cookbook. This book contains fascinating recipes, like Calf’s Head in Jelly, that have been re-mastered so they can all be made in a modern kitchen—if you're so inclined.