Taste Testing the 'World's Best Coffee'
Andrew Purvis of Guardian's Word of Mouth tries "the world's best coffee," the Esmeralda Special from Panama, which sold for $117.50 a pound in an online auction this past Tuesday. "It was sweet, fruity and floral, more like jasmine tea," Purvis said. But for something that cost 100 times more than Fairtrade coffee, was it that much better?
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2 Comments:
Fairtrade is a social/economic program. It has nothing to do with taste or quality. Please get it right.
swagv at 11:40PM on 05/21/09
It does read like the author equates fair trade to quality, but perhaps it's an oddly written comparison on price. Fair trade products (and fairtrade certification) are usually more expensive, even if only by pennies.
digt at 5:54AM on 05/25/09