Jones Soda, Powered By Bike On Earth Day
On Earth Day, some of us are making an effort to turn off lights, or take shorter showers, or bike to work. But putting us all to shame, Jones Soda is taking its entire headquarters off the grid—powering their offices with human-generated cycle power. With ten custom-make bikes hooked up to their electric system, Jones staffers and visitors will be pedaling all day. And if you drop by Jones Soda Central in Seattle and hop on a bike, you’ll score a free soda for your pains. Can’t make it out there? Follow along on their webcam, or on Twitter. [via Girlhacker]
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5 Comments:
Jones Soda are masters at niche marketing--I love their corporate values; it's awesome they're doing this!
hungrychristel at 2:01PM on 04/22/09
every day I am more tempted to move to Seattle. Go Jones!
veggieout at 3:06PM on 04/22/09
Power FROM the People!!! What a brilliant concept! I love it!!
I am crazy about Jones Green Apple Soda, too! I wish I were in the neighborhood. I could use a several-hour bike ride right about now.
Cheers,
~ Paula
Paula Maack at 5:20PM on 04/22/09
I'd love for my office to do this so I can get a workout in and get paid at the same time.
Oh and "be green." But I'm really more excited about the workout thing :)
hungryhungryhippo at 7:22PM on 04/22/09
@veggieout: Come on! We'd love to have you. Plenty of Boston expats out here.
Chou Peng Qart at 6:23PM on 04/24/09