Punk Legend Johnny Rotten Credited for Uptick in Sales of British Country Life Butter
Or, 'God Save the Cream'
Former Sex Pistol John Lydon (Johnny Rotten), once famous for singing "God Save the Queen," is now credited with saving a brand of British butter.
Dairy Crest has hailed an 85 per cent rise in its spreadables business on a leap in its butter sales thanks to John Lydon, also known as Johnny Rotten, the lead singer of the Sex Pistols.
The company said that the jump in sales volumes of its spreadables in the third quarter to December 31, 2008 was helped by its £5 million advertising campaign featuring Mr Lydon's promotion of its Country Life butter.
Video, after the jump.
John Lydon (Johnny Rotten) in Country Life Butter Commercial
[via Coldmud]
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18 Comments:
it's a good thing Sid Vicious is dead. This would kill him.
nowonder at 6:17PM on 02/03/09
Too right, mate. Capitalism! Oi, Oi, Oi!
*Trademark Johnny Rotten Sneer*
Carnal at 6:20PM on 02/03/09
Don't forget about Public Images Limited. :P
Cassaendra at 6:57PM on 02/03/09
Agreed, but on the other hand: an aging punk rocker's gotta do, what an aging punk rocker's gotta do. That being said, Joey Ramone would have NEVER endorsed butter .... right?
PumpkinBear at 7:08PM on 02/03/09
ha ha ha ha that's great. Now....use Anarchy in the UK
I like my buttered TOAST
I like my buttered TOAST
Dont know what I want but
I know how to get it
I wanna destroy the passer by cos i
I wanna EAT Country Life!
swibirun at 7:09PM on 02/03/09
Joey might have done it for Converse shoes.
Just sayin'
Carnal at 7:11PM on 02/03/09
I can't imagine Joey endorosing anything but DeeDee maybe.
LizSherman at 9:02PM on 02/03/09
Another fallen Punk God. Although I felt he fell long ago when he joined the cast of "I'm a Celebrity Get Me Out of Here" a few years ago. Who knew eventually he would become the very thing he raged against in his youth.
Martini Me at 9:44AM on 02/04/09
@Martini Me to be fair to some extent don't we all?
bobbob at 10:08AM on 02/04/09
I think this is epic! Why can't an aging punk rocker do a cheeky commercial for butter?
blogkitten at 10:13AM on 02/04/09
The king is gone but be's not forgotten
This is the story of a Johnny Rotten
It's better to burn out than it is to rust
The king is gone but he's not forgotten
hmcnally at 11:19AM on 02/04/09
Rotten and butter in the same sentence? hmmmmm
I like th Pistols and PIL,....
Lvn4life at 11:26AM on 02/04/09
@hmcnally: Nice reference. I had that same song passage stuck in my head after I wrote this post.
Adam Kuban at 11:30AM on 02/04/09
@bobbob Johnny Rotten was always a particular favorite of mine and it stings to see him schleeping products on tv. Trust me, when Lou Reed allowed Nissan to use his song "Heroin" in a commercial I felt equally and bitterly betrayed. I really thought Johnny would keep his rage and punk idealism until death. As noted above I don't think Joey Ramone would have done so, ditto that for Patti Smith, Siouxsie Sioux or Jello Biafra. I guess I just thought they would have to rip his anarchy from his cold dead hands :(
Martini Me at 11:41AM on 02/04/09
We waaaant, we want your but-ter
(We want your butter, we want your butter, we want your butter)
faycat at 1:34PM on 02/04/09
Sid Vicious must be turning in his grave. Schlepping dairy products? Seriously?
At least I still have faith that Biafra would gnaw off his own arm first, and Graffin could always go back to UCLA if he needed the cash that bad. Tim Armstrong gets any bright ideas, though, and I swear I'm on the first BART to Oaktown to relieve him of his mohawk. Pathetic. Filthy Lucre indeed.
Ravara at 4:59PM on 02/04/09
Well, having seen the guy reduced to doing an episode of Judge Judy, I think this is definitely a step up. I loved the Sex Pistols, but the guy is so loathsome a human being that quite frankly, I'm surprised any decent advertiser would use him as a spokesperson.
chisai at 7:55AM on 02/05/09
Ummm.. you all don't know much about John Lydon aka Rotten. He was never a punk, he was selected by the same corrupt jerk that broke up the New York Dolls, while trying to manufacture a band, Malcolm McLaren. Lydon was selected because he really had green teeth, and looked the part.
As to Sid Vicious, his name was John Ritchie and he wasn't originally like what he ended up believing he had to reimagine himself as being. Drug abuse and a psychotic, addict, prostitute girlfriend, and being surrounded by a bunch of grasping sycophants had more to do with that than anything else. Considering that the poor man is dead, and can't speak for himself, it is in poor taste to turn him into a cartoon character the way some do.
Rotten has been flogging himself to make money for decades. He supported far right wing government, because he didn't like paying taxes. Then he came here in the '90s and falsely presented himself as a leftist voice on politics.
As to Biafra, Ravara, he is the epitome of what he pretended to rail against in California Uber Alles.. take it from someone who knows.
Mares at 8:52AM on 02/05/09