Free Cook's Illustrated Cookbook for Amazon Kindle: Reason to Buy?
Amazon is offering an exclusive Kindle download through a partnership with America's Test Kitchen. The Cook's Illustrated How-to-Cook Library will be available free for the Kindle starting February 24. (You can pre-order it here.)
I assume that Amazon will pay Cook's Illustrated founder, editor, and publisher Christopher Kimball and company a royalty each time a Kindle user downloads the guide. We are trying to find out more about this potentially far-reaching development.
At first blush this looks like another example of Kimball being way ahead of the curve. Serious Eats bets other publishers will follow suit, but it will undoubtedly take them awhile, because traditional book publishers are notoriously slow when it comes to adopting new technologies.
What say you, serious eaters? Would you buy a Kindle to get a free download of The Cook's Illustrated How-to-Cook Library? I think I would. The new Kindle is certainly portable enough to bring to a kitchen.