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In Videos: Axe Body Spray Chocolate Man

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SE reader FastFoodCritic tipped us off to this commercial for Axe Body Spray, featuring the line: "As irresistible as chocolate, New Axe Dark Temptation." Desperate women chomp pieces off Chocolate Man's ears, arms, hands, and butt. If I actually saw this guy in person, I'd definitely run the other way, even if he was made of Guittard 72% Cacao. Instead, he'll just be invading my nightmares--especially the image of him with his hand melting down as he makes hot chocolate.

Catch the one minute ad in all its entertaining chocolatey goodness (and the seductive swoon of "Sweet Touch of Love" by Allan Toussaint) after the jump.

Axe Chocolate Man Commercial

22 Comments:

his eyes are the freakiest part.

how gross?

Way to go, Axe. You made delicious chocolate creepy and unappetizing.

I hate to say it but ... ok, here's one of the Wayans brothers from "White Chicks", when looking at Frankie Faison, as FBI Section Chief Elliott Gordon:

"What a sweet, chocolate man, hee-hee-hee-hee-hee!"

Probably the majority of their commercials want to make me barf anyway...apparently there is a target audience out there who appeals to this crap.

I loved this commercial! Brilliant.

So you mean if I cover myself in Chocolate, women will be attracted to me? Who knew it was that easy.

it cracked me up!

LOL haha philn; if it was that easy we'd both be A LOT happier

Anyone else seriously disturbed by the racial undertones here? Anyone?

@Lilly: Racial undertones? Only when you mentioned it...
@philn:

Damn, pressed "Enter" by mistake.

Anyway, bug-eyed creepiness royale!

Axe must have gotten a new ad agency, this commercial made me laugh instead of the usual reaction they get from me: a quick muting/switching of the channel.

The day I find a woman to cover me in chocolate, then slobber all over me like the girls in the video, including dipping a strawberry into the chocolaty crevasse of my belly button and eat it... I will marry her.

Whoa. Dude.

The day you find a woman like that she probably won't be the marrying kind.

But I think that can be found and paid for, if you really want it.

where can i find that costume!! its awsome

LOL @ foodvox.

Hahaha...

I love this commercial. His blank expression makes me laugh every time.

He's almost as creepy as The King. That guy really gives me the wig.

This commercial is stupid.

The image and thought of sitting next to a man on the bus or subway who smells like chocolate cologne would create a complete turn-off.

Gross.

We call it Lynx over here in the UK, smells dreadful - the ad IS creepy and disturbing but not in a "racial undertone" kind of way! Crikey, some people can obviously find racial undertones in anything!

Axe Dark Temptation came out with a sweepstakes + a cool game : You are the chocolate man and you have to dodge women in order to get to the end as intact as possible... Pretty cool!!
http://axedarktemptation.com

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