20080812-video-estonianwater.jpg

The formula for selling mineral water to Estonians in the 1980s was so simple. Go to the desert, throw in a parched guy who crawls toward a case of mineral water as a bunch of people dance to Michael Jackson's "Thriller," insert a random dog, and at the end let the guy take a victorious swig of water. Every part of this commercial is inexplicable. And that's why it's so good. Watch the video after the jump.

Estonian Mineral Water Commercial (1980s)

Related

In Videos: Estonian Meat Commercial (1980s)
In Videos: Estonian Chicken Kiev Commercial

Comments

Comments can take up to a minute to appear - please be patient!

Previewing your comment: