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Beck's Canvas: Putting Beer and Art Together

Posted by Emily Koh, July 26, 2008

beckscanvas.jpg

Contemporary art and beer aren't two things you'd naturally pair together, but for the last 20 years, Beck's has supported up-and-coming artists by showcasing their work on beer bottle labels. Some big-time names you might recognize today have had labels: Damien Hirst, Tracey Emin, and Jeff Koons.

This year, Beck's collaborated with London's Royal College of Art for its Beck's Canvas initiative. The bottles above feature the work of four of the college's graduates. They'll be available nationwide August 1, for a limited time only. Who knew beer could get so artsy? [via The Dieline]

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