Quit Sitting on Your Hands Until People Love Organic Tomatoes!
According to Tom Philpott, the food editor of environmental site Grist.org, evangelists of the farmers' market movement like Michael Pollan and Alice Waters should quit simplifying the food shortage issue. Instead of arguing that expensive industrial foods will eventually drive people toward equally-pricey organic and sustainable eats, they should focus on the accessibility of these happier, healthier options.
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