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Can Frozen Lasagna Save Martha Stewart's Bacon?

20070504ms.jpgMartha Stewart is going into the frozen food business via a deal with Costco. With Martha Stewart Omnimedia's stock price languishing and its earnings picture equally lackluster, the real question is whether frozen lasagna can save Ms. Martha's bacon.

2 Comments:

Frozen food is so un-Martha. I thought the idea was that fresh, simple home food could be prepped WITHOUT resorting to frozen shortcuts. I guess when there's $$ involved, a mouth has many sides...

Just ask Mario Batali.

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