Serious Eats
Hispanic Flavors, Now In Your Grocery Store
Candice Choi of the AP, on how the flavors of South America are becoming mainstream: "A decade ago, chipotle was virtually unknown in the mainstream. Now today, companies like Sargento Foods are launching chipotle-seasoned Cheddar. Three varieties of it. Kraft, whose iconic Oreo cookies already come in dulce de leche (a caramel-like flavor popular in South America), is rolling out Fresa (strawberry). Wrigley's Orbit chewing gum now comes in a "mint mojito" flavor. "Hispanic cuisine has really taken off and become part of Americana," says Chris Groom, spokesman for Plymouth, Wis.-based Sargento."