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Serious Eats

Michelin Guide Invades Tokyo

Posted by Lia Bulaong, March 16, 2007

This November, Michelin will be publishing its premiere Tokyo Guide, marking the first time France's renowned bible of gastronomy has set its gaze outside of Europe and North America. As you might well imagine, local purists are agog at the idea of outsiders judging their food, but "to quell concern that Michelin's ratings would impose French tastes on centuries-old Japanese customs, Michelin dispatched both Japanese and European food critics to Tokyo's eateries, company spokeswoman Yoko Ikejima said. "Our staff is fully trained to base their evaluations on Michelin's universal standards, as well as on a full understanding of local traditions," Ikejima said."

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